Greetings upon you all reading this article.
It’s been nothing but a blissful month of November, I celebrated my birth day on Tuesday and I have nothing but thanks and gratitude for the almighty God. Well November is quite a busy month with the Movember initiative happening throughout the month as well as birthday celebrations of my loved one’s.
Fellow Scorpios enjoy your month.
Enough about me, this week I had the privilege of talking to DJ Guru a DJ/Producer who resides in Pretoria. Ke nametse taxi for a change lol kalo jeka ko kasi ya gae(used a taxi for a change to go visit him at his place), just to give you guys the exclusive about his craft. I have to admit it took us a month and a half to finally seal the article. I couldn’t afford to delay any further. DJ Guru is hard at work building an empire.
This week’s hot box is the best thus far, let me not jinx it and allow you guys to read it.
•• hot box with the guru ••
Q. Welcome to @tsa_pitori online magazine, tell us whose @djgurusa?
A. DJ Guru is a young Jo’burg based DJ/Producer born in Soweto and groomed in Pretoria while studying at the University Of Pretoria (UP/TUKS). Dj Guru has worked with Thasman (Impact Sounds), Big Nuz (Afrotainment), Sir Bubzin (Afrotainment), Lection, AB Crazy(Kalawa Jazzme) amongst others and has recently teamed up with Ricky Rick(former Motif Records) to bring you the #nafukwahouseremix.
Q. Take us through the transition from being a DJ to a producer ?
A. My musical journey actually started with producing from as early as my high school days. I got tired of having to wait for beats from producers so I started making my own beats to compliment my rap style. Although I was very hip hop orientated, my introduction to the Pretoria house scene early 2007 via DJ-ing, sparked my interest in house music production.
Q. Proudest achievements so far for you?
•Being part of the IleadSA initiative together with SABC 1, where I got to meet MC Lyte, Lil Mama and Lamman Rucker, we delivered motivational speeches and performances to children in Soshanguve and surrounding areas.
•Waking up to DJ Sbu playing my song on Metro FM and sharing kind words about me and my work was very humbling.
•A lot of the out-of-the-box initiatives that we undertook at Gateway Media not only to grow the “Guru” brand but to enrich and inspire people’s lives such as the #menforwomen campaign which we undertook with Thato Molamu(Nicholas from the former Generations).
Q. Other songs that you have produced includes the #basadihouseremix & #june which have both enjoyed extensive airplay from Metro FM, YFM, 5FM, Motsweding FM and Gagasi FM to name a few, how did the single #umuhle come about?
A. Umuhle came about in Josta’s studio. We were listening to beats we’d made together and the one we did individually and we then started working on Umuhle. Umuhle is a celebration of African beauty. The recording took place at Halo Pricha’s studio in Midrand last year December 2013. It was then mastered at Tinismdotcom studios.
Q. You recently shot a video for Umuhle, tell us more about that? From styling to the finished product?
A. Jeez, what a day! I’ve just recently become a brand ambassador for AfrikanSwiss, a clothing brand deeply rooted in the celebration of African style, they styled me for the video. Dineo Ranaka and her lover’s brand also came on board and made sure that the ladies were looking super fabulous. This video means a lot as I shot it where I spent a lot of my childhood, in Naledi extension, close to my grandmother’s house.
Q. When is the #umuhle video going to be released?
A. More details to follow, look out for the link to the “behind the scenes” that drops within the next 2 weeks.
Q. When can we expect an album from DJ Guru or you just dropping singles?
A. I’ve spent the past 6 months building towards my first mixtape which will be titled #freemusicfriday it’ll include the song that got me a lot of love and allowed me to lend a few ears the #basadihouseremix. Other tracks on the mixtape include #yebo, #june, #mondayblues and my latest single #umuhle as well as #nafukwahouseremix. Next year(2015) I plan on dropping more singles leading up to the release of my debut album.
Q. You’re one of the Jack Daniels #jackscouts, how can people vote for you and how’s the journey so far?
A. The journey has been challenging, but very educational. I’m currently busy with a course on digital marketing with Red & Yellow the University Of Stellenbosch Advertising and Marketing School. It has helped me a lot in implementing a social media campaign that has been able to reach my people effectively.
Please vote for me at –» http://jackscouts.co.za/contestants/tumelo-shale/
Tweet: “#tumeloshale #jackscouts”
By voting, you also stand a chance to win a trip to the USA, courtesy of Jack Daniel’s. Please do best and help me win this!
Q. Your views on an on-going debate between deep house heads & mainstream house heads?
A. I believe that different music appeals to different masses at different times. Music is a communication of emotion and that’s expressed in many ways. I for one as a DJ play both house and hip hop, and even as a producer I produce both hip hop and house. I’m trying to tell a house story from a hip hop head’s point of view through the African drum.
Q. Where can people get you music?
A. Like my Facebook page: “DJ Guru aka J’Gurr” for all my mixes and tracks
Follow me on Soundcloud: /deejayguru-1
I always keep a few #freemusicfriday discs with me at gigs too.
Q. Media platforms aswell as booking info :
A. Twitter: @djgurusa
Facebook: ‘deejay guru’ you can also like my Facebook page: “DJ Guru aka J’Gurr”
IG (Instagram): dj_guru
With that said, DJ Guru is here to stay and we’re looking forward to seeing him succeed, and I will make sure that I support him and bring you news about his craft. Pretoria artists are raising the flag high in terms of making a living by being within the industry.
Until next time.
Keep it locked and under control.
Love, peace and blessings upon you all.
Edited By: K